Justin case you were wondering

A conversation about the latest and greatest in the social media world.

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Why Facebook should have conversation tagging

Justin case you were wondering…I just realized what Facebook is missing. I’m a huge fan of Facebook and I’ll usually shout from the top of a mountain — or from my chair in my cube — that Facebook is the best of the best when it comes to online social networks. In fact, I’m always […]

Stories, storytelling make or break brand perception

Justin case you were wondering…One of Richard Nixon’s speech writers taught me that stories are what people remember. He was my professor in a speechwriting grad school class at Northwestern University and Lee Huebner’s advice has always stuck with me.
What Huebner really taught us was to use language in our speeches that will “stick in […]

OMG, Obama campaign helps answer million dollar question

Justin case you were wondering…I’m waiting on a text from Barack Obama. And so are several million other folks who want to be the first to know the soon-to-be democratic nominee’s VP choice. Now, I’m no political aficionado — my interest usually starts and ends during a presidential election year. And I wouldn’t normally seek […]

The million dollar question

Justin case you were wondering…I got asked the “the question” again today. I’ve started referring to it as “the question” because it’s the one I get asked all the time. Each time I get asked this question, I figure I must not have answered it right the last time and I try to figure out […]

The “duh” factor

Justin case you were wondering…I’ve always been a fan of third-party perspective. It’s easy to look at something for too long and convince yourself that the way you’re attacking a project is the right way and the only way. Someone with very little, or nothing at all, invested in the same project can almost always […]

Your educated guess is as good as mine

Justin case you were wondering…One of the things that continues to amaze me about social media is how much guessing is involved. When it comes to technology, social media is middle-aged. MySpace and Facebook have been a round a few years, companies have been blogging since the early 2000’s and discussion forums and online chatting […]

Social networking vs. e-mail

Justin case you were wondering…My 22-year-old sister had 989 friends on Facebook last time I checked. Yep, she’ll eclipse 1,000 long before she’s 23 and probably even before she moves to LA this fall to pursue her acting dreams. But I digress. After all, why do you care how popular my sister is or that […]