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  • Looking back, Motrin ad pain worsened by not fully embracing social media

    Monday, November 17th, 2008

    Justin case you were wondering…I’ve been saying for a while now that if you don’t get social media, your brand reputation just might get it. Getting it, in this sense, isn’t good, and Johnson & Johnson got it this weekend.
     
    If you haven’t heard the story by now, check the hash tag #motrinmoms on Twitter […]