Justin case you were wondering

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Should Sprint executives be blogging? IMHO, yes

Justin case you were wondering…IMHO, our execs should be blogging, internally and externally. The Sprint blogging train has left the station — you can look no further than Sprint Space or our external social media efforts to see that — but not enough members of our leadership team are on it. Actually, I can only […]

Status: A few words is all it takes

Justin case you were wondering… “Who actually reads all those alerts on Facebook or Twitter?” That’s a paraphrase of a question a colleague of mine was asked in a recent meeting when her phone started buzzing with new status updates from her friends. I’m not sure what answer she gave, but when I heard about […]

I can see clearly now, the blog is on

Justin case you were wondering…A few weeks ago someone asked me how you know that blogging works. I could have pointed to a number of different case studies and pontifications from social media SME’s, but I didn’t. The answer I gave instead could have been perceived as sarcastic. I know I would have perceived it […]

So you think blogging isn’t “real” work?

You know what really grinds my gears (that’s for you, Family Guy fans) — when people say that blogging isn’t real work. I hear this characterization all the time. It seems to be a staple in most company’s blog policies along with the required disclaimer that any thoughts an employee posts in a blog are […]